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September 4, 2026
ALIZE OneAPI Zenith

SBC Lisbon 2026: Dates, Venue & Tickets | Zenith iGaming

SBC Summit Lisbon 2026: Dates, Venue, Agenda and Tickets

SBC Summit returns to Lisbon from 29 September to 1 October 2026, across Feira Internacional de Lisboa (FIL) and the MEO Arena. The three-day event welcomes market operators, suppliers, affiliates and representatives across the wider industry to celebrate, innovate and create the next generation of iGaming and sports betting. 

Zenith, a B2B platform provider, will exhibit at Stand A323 in Hall 1 of the FIL building throughout the convention to showcase single-integration game aggregation innovations, demonstrate proprietary retention-focused content, and discuss possible frameworks for a stronger industry alongside partners.

Heading to SBC Lisbon 2026? Discover how to access and find the event and what to expect across each day in this guide.

Dates29 September to 1 October 2026
VenueFeira Internacional de Lisboa (FIL) & MEO Arena
OrganiserSBC (Sports Betting Community)
Tickers Available FormFree – Expo Pass
Zenith StandA323

What is SBC Summit?

SBC Summit is the annual sports betting and iGaming trade show run by SBC (Sports Betting Community), held in Lisbon each September since 2024.

The SBC Summit is intentionally designed to serve as a hotbed for conference sessions, product and service demonstrations, open discussion, and networking opportunities among all industry sectors. By connecting operators, suppliers, affiliates, industry regulators, and other professional representatives with prospective partners, visitors gain a closer look at what’s next in iGaming and sports betting.

In 2025, SBC Summit Lisbon welcomed 30,000+ attendees from 150 countries, with 700+ exhibitors and sponsors representing diverse initiatives, while the show floor saw 550+ speakers share relevant insights for growth.

Now, by coordinating more brands, groups and attendees than ever before, SBC Summit 2026 promises to be the biggest SBC Summit to date.

Dates, venue and getting there

All SBC Lisbon 2026 dates and event times have been confirmed by the organiser, with exhibitions scheduled to begin on Tuesday 29 September and conclude on Thursday 1 October 2026. 

SBC Summit attendees can visit the FIL, located at Rua do Bojador, Parque das Nações, 1998-010 Lisboa, and the MEO Arena, at Rossio dos Olivais, Lote 2.13.01A, 1990-231 Lisboa. Both centres are within walking distance of the Oriente station, which runs Lisbon’s Red Line service, directly connecting visitors to Lisbon Airport (Humberto Delgado Airport).

Once through the doors of the FIL or MEO Arena, attendees should refer to the SBC Lisbon floorplan to find and navigate relevant stands, including Zenith at Stand A323.

Tuesday 29 SeptemberWednesday 30 SeptemberThursday 1 October
06:30 – 15:00: Lisbon Airport Badge Collection
10:00 – 18:00: SBC Summit Exhibition
12:00 – 13:00: Super Stage: Leadership in Sports Business, featuring Michael Jordan, Carsten Koerl, and Jason Robins
12:00 – 17:00: SBC Summit Conference
6:30 – 15:00: Lisbon Airport Badge Collection
10:00 – 18:00: SBC Summit Exhibition
11:20 – 17:00: Super Stage Opens
12:00 – 17:00: SBC Summit Conference
10:00 – 17:00: SBC Summit Exhibition
12:00 – 17:00: SBC Summit Conference
18:30 – 20:30: WE Initiative Dinatoire
20:00 – 02:00: SBC Summit Opening Party with The Script
19:30 – 01:00: C-Level & Operator VIP Dinner & Party
19:30 – 01:00: Payment Expert Dinner
19:00 – 23:00: SBC Awards 2026
20:00 – 03:30: Infinity Lisbon Closing Party

Check the organiser’s schedule for final timings.

Agenda: six stages and the Super Stage keynote

SBC Summit 2026 opens with a three-way keynote featuring basketball icon, businessman and philanthropist Michael Jordan, Sportradar Founder & CEO Carsten Koerl, and DraftKings Founder & CEO Jason Robins. This standalone event is set to take place on the Super Stage and will be ticketed independently.

The SBC Lisbon agenda comprises six stages, each tailored to specific events throughout the multi-day conference. 

  • Super Stage: An arena for the most powerful conference events.
  • Global & Emerging Markets: Featuring crucial conversations for burgeoning industry markets.
  • Technology & Innovation: Panels built to inspire the next generation of industry products and services.
  • Regulation & Compliance: Hosting discussions around global regulatory structures.
  • Payment Expert Summit: Discover innovators in the iGaming & sports betting payment sector.
  • Product Innovation: Explore products pushing industry boundaries.

As shown in the SBC Summit floorplan, five stages are located within defined zones, while the Super Stage is found in the MEO Arena. 

Specific zones include the Casino & iGaming Zone, Sports Betting & iGaming Zone, Player Protection Zone, Startup Hub, Media Hub, networking lounges, and the Food Festival Square. It’s worth noting that The Affiliate Leaders Summit is now a co-located SBC Lisbon event rather than a distinct zone, and requires a unique ticket for entry.

Refer to the SBC Connect app throughout your time at SBC Summit 2026 to view live timings, zones, and stage events.

Tickets: what each pass includes

So, how much does it cost to attend SBC Summit 2026? For many, the free Expo Pass is sufficient, unlocking access to four SBC exhibition halls, the Food Festival Square, and SBC Connect.

Attendees can also choose between six paid tiers, depending on the level of access required. The Super Stage (€199) guarantees a seat to the opening keynote, while the Super Stage Golden Circle Pass (€499) offers a premium view of the inaugural event.

To view live and recorded panels, the Conference Pass (€599) is ideal. If you’re planning to connect with other industry professionals, the Networking Pass (€599) is available. Or, if you’re hoping to attend conferences and network in equal measure, choose the Business Pass (€799).

For comprehensive entry to SBC Summit 2026, the VIP Pass (€999) provides access across the broadest range of premium events.

Complimentary passes for eligible operators, affiliates and regulators are also available now – tickets are issued within three to five working days of applying.

PassPrice (at time or writing)Best for
Expo Pass€0 (Free)Browsing or exploring exhibitions
Super Stage Pass€199Main-stage show attendees
Super Stage Golden Circle Pass€499Golden Circle access
Confrence Pass€599SBC Conference program
Networking Pass€599Connecting & coordinating with prospective partners
Business Pass€799Broader conference & business experience
VIP Pass€999Comprehensive, full-scale conference access

If you are an operator coming to meet suppliers, the Expo Pass covers every stand, including Zenith at Stand A323.

Frequently asked questions

What is SBC Summit Lisbon?

SBC Summit Lisbon is an annual trade show where innovators, operators, affiliates, suppliers, and other professionals hailing from all corners of the iGaming and sports betting arena assemble to connect, attend expert-led conferences, and help build the next generation of products and services.

Where is SBC Lisbon being held?

SBC Lisbon is held at two venues: the Feira Internacional Lisboa (FIL), located at Rua do Bojador, Parque das Nações, 1998-010 Lisboa, and the MEO Arena, at Rossio dos Olivais, Lote 2.13.01A, 1990-231 Lisboa. Both venues are located within walking distance of each other, as well as the nearby Oriente Station.

How long does the SBC Summit last?

SBC Summit runs from Tuesday, 29 September to Thursday, 1 October 2026. Doors to the SBC Exhibition Floor open to all visitors from 10:00 to 18:00 on Tuesday and Wednesday, with Thursday closing one hour earlier, at 17:00. Various networking events, breakfasts and celebrations are scheduled beyond the Exhibition Floor timetable.

Is SBC Summit worth attending?

The SBC Summit Lisbon 2026 is particularly valuable if you’re interested in hearing from industry leaders, connecting with professional experts and peers, or want to learn more about product or service innovation across iGaming and sports betting.

Meet Zenith at SBC Summit Lisbon 2026: Stand A323

Visiting SBC Summit 2026? Zenith is exhibiting at Stand A323 each day, showcasing three core products to bring your business to the next level.

  • OneAPI: OneAPI simplifies game aggregation by allowing operators to connect to multiple game providers through a single integration.
  • GamesAPI: Provides operators with access to a broad and diverse portfolio of gaming content, supported by competitive commercial rates and market-focused content selection.
  • ALIZE: Zenith’s proprietary casino games studio, creating original, retention-based games for modern audiences.

We’ll be joined by key partners throughout the event, including high-impact casino software & iGaming provider Superbull Gaming; innovative & story-rich games developer Let’s Go; and creative AA live casino studio Crystal.

For more information or to pre-book a meeting with Zenith at SBC Summit 2026, visit iamzenith.com or email [email protected]. 

Stand numberA323
Dates29 September – 1 October 2026
Partners
Meet ZenithVisit iamzenith.com or email [email protected]

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